Jaguar Land Rover inaugurated a brand new showroom and servicing centre in Slough, Berkshire. The prestigious new 42,000 sq. ft. development, owned by Jardine Motors Group and trading as Lancaster plc, follows a celebrated and globally-recognisable brand scheme already delivered to acclaim and operational in USA, China and throughout Europe – including numerous locations within UK.
Both Jaguar and Land Rover occupy their own showroom space within the new facility with both areas utilising Reggiani’s soft recessed Yori linear fittings to provide the desired uniform ambient lighting. All vehicles are highlighted by two suspended linear Yori fittings with a brighter and cooler colour temperature of 4000K.
Fittings are positioned at an equidistant 1.4 metres from the centre of every vehicle to ensure an efficient scheme with no shaded areas. The suspended linear Yori fittings in the front row are also connected to a DALI Bluetooth dimming system which allows for iPhone/iPad control, if preferred, and various scene-setting options visible from the exterior of the showroom.
Working to Jaguar Land Rover’s corporate identity requirements, all customer and open plan areas are framed by Reggiani’s Yori L recessed linear fittings. Hospitality areas have been illuminated using a combination of Yori L and LowLED adjustable recessed luminaires with a 47-degree beam angle and the most appropriate 3000K or 4000K light source.
Enclosed office spaces on the second floor focus more on efficiency and minimal glare with the task-oriented MiLED Compact 24W fittings with a 76-degree beam angle. The new JLR facility in Berkshire has been conceived and created to offer customers the very best retail experience possible whilst also providing employees with a very comfortable and user-friendly working environment.