The new Babor flagship in the heart of Frankfurt is a true paradise for beauty lovers. The lighting project has been provided by Schatz+Lichtdesign, that chose Yori Evo 48V and Yori Linear 48V, mounted on our 48V track, for the general lighting.
The flagship store doesn’t simply stages brand and products, but rather focuses on customer treatmens and holistic experience. The space is thus divided into various experience areas (service, brand, product, hospitality, community, check out), that go beyond a pure retail format.
The general lighting provided by a combination of Yori Evo 48V and Yori Linear 48V evenly enhances the different areas of the store. Thanks to the 48V magnetic fixing, it’s possible to move the spots anytime, even when they are on: this way, the lighting can easily adapt if the products change or move.